FASHION BASED ON TRANSFORMATION

Connecting the Danish Fashion and lifestyle scene, with the modern women around the globe

DANISH REVEAL is the Danish fashion and lifestyle destination, that unite leading and upcoming Danish designers, with women around the globe. 

DANISH REVEAL launched March 2020 with the  mission to provide tools for the woman of today, that helps us to unlock personal power and well-being, in order for us to pursue our goals. 

We are inspired by Denmark and its related values. A country which is causing increasing international attention on various fields. Denmark is positioned as a country having strong social, equality and environmental values, and has several of times been nominated to be the happiest country in the world. Work-life balance is core in the Danish society, where women play a prominent role in business and politics, and men in child raising. 

The Danish fashion mindset is not focused on passing trends as in fast fashion, however on timeless sustainable fashion, prioritising quality over quantity. Danish designers create basic and yet fun accessible luxury pieces, created in order to last year after year, and hence become part of your story, and at the same time a sustainable choice. We believe in the simple cost/utilization equation as a strength of timeless and sustainable fashion. 

The fashion brands to be found on DANISH REVEAL forms part of Copenhagen Fashion Week, and are hence aligned with the ambitious sustainability strategy and three-year sustainability action plan, marked by Copenhagen Fashion Week. This plan is designed to help push the industry to accelerate necessary and comprehensive sustainability efforts.

We want to be part of change through the UN Sustainable Development Goals (SDGs). We work towards impact through goal 5 (Gender equality) focussing on empowering women, as well as goal 12 (Responsible consumption and production) through timeless and more sustainable fashion.  

Through our marketplace we wish to connect with you, and to support us modern women to unlock personal power, through simple tools, as Danish timeless fashion and natural beauty.

DANISH REVEAL is the Danish fashion and lifestyle destination, that unite leading and upcoming Danish designers, with women around the globe.

DANISH REVEAL launched March 2020 with the  mission to provide tools for the woman of today, that helps us to unlock personal power and well-being, in order for us to pursue our goals.

We are inspired by Denmark and its related values. A country which is causing increasing international attention on various fields. Denmark is positioned as a country having strong social, equality and environmental values, and has several of times been nominated to be the happiest country in the world. Work-life balance is core in the Danish society, where women play a prominent role in business and politics, and men in child raising.

The Danish fashion mindset is not focused on passing trends as in fast fashion, however on timeless sustainable fashion, prioritising quality over quantity. Danish designers create basic and yet fun accessible luxury pieces, created in order to last year after year, and hence become part of your story, and at the same time a sustainable choice. We believe in the simple cost/utilization equation as a strength of timeless and sustainable fashion.

The fashion brands to be found on DANISH REVEAL forms part of Copenhagen Fashion Week, and are hence aligned with the ambitious sustainability strategy and three-year sustainability action plan, marked by Copenhagen Fashion Week. This plan is designed to help push the industry to accelerate necessary and comprehensive sustainability efforts.

We want to be part of change through the UN Sustainable Development Goals (SDGs). We work towards impact through goal 5 (Gender equality) focussing on empowering women, as well as goal 12 (Responsible consumption and production) through timeless and more sustainable fashion.

Through our marketplace we wish to connect with you, and to support us modern women to unlock personal power, through simple tools, as Danish timeless fashion and natural beauty.

Before initiating my entrepreneurial journey with DANISH REVEAL, I developed my professional career in the pharmaceutical industry, in different parts of Europe. Living abroad during many years, away from my home country Denmark, I realised that Denmark, and especially its lifestyle industry, was experiencing an increasing international attention, based on its values and expression. This made me think about how I could support Danish industry on international markets, through the country brand Denmark.

I have always felt the need to work in a sector with a purpose beyond selling products.  I have for many years been working with the objective to improve the life of people, and nothing is as rewarding as that! During my corporate career, I realised that fashion and beauty represented something much more profound for me than just following a trend. For me both were always tools that helped me to express myself, and helped me to feel strong, in order to pursue my goals. When you feel good about what you wear, you radiate self-confidence and your day simply is better. I believe it is as simple as that! Today what we do at our Danish fashion and lifestyle destination is still closely linked to providing quality of life, but now with the woman of today in the centre! 

 We hope to onboard you on the DANISH REVEAL movement, and hope to meet you online soon! Nothing motivates us more than meeting you, and getting to know your personal story.

Before initiating my entrepreneurial journey with DANISH REVEAL, I developed my professional career in the pharmaceutical industry, in different parts of Europe. Living abroad during many years, away from my home country Denmark, I realised that Denmark, and especially its lifestyle industry, was experiencing an increasing international attention, based on its values and expression. This made me think about how I could support Danish industry on international markets, through the country brand Denmark.

I have always felt the need to work in a sector with a purpose beyond selling products.  I have for many years been working with the objective to improve the life of people, and nothing is as rewarding as that! During my corporate career, I realised that fashion and beauty represented something much more profound for me than just following a trend. For me both were always tools that helped me to express myself, and helped me to feel strong, in order to pursue my goals. When you feel good about what you wear, you radiate self-confidence and your day simply is better. I believe it is as simple as that! Today what we do at our Danish fashion and lifestyle destination is still closely linked to providing quality of life, but now with the woman of today in the centre! 

 We hope to onboard you on the DANISH REVEAL movement, and hope to meet you online soon! Nothing motivates us more than meeting you, and getting to know your personal story.